How to Optimize Old Blog Posts for Better SEO & Traffic |
Posted: June 25, 2019 |
The biggest challenge for bloggers is the creation of fresh content. A dry spell can cause your blog to wither away. The good news is that your blog already has so much to increase your blog's growth, your old blog posts. A blogger of a significant period will have created a lot of content over that time, and all those creations can be used efficiently to improve your blog's visibility.
They need some assistance. Here's how you help them: • Choose the right the post You won't have to optimize every single blog post to get the most out of this Choose posts that have demonstrated their worth with your audience with the highest numbers of views and interactions. Or you could choose to improve the posts that have broken or outdated links. Broken links in a blog post are indicative of how out of date the content probably is.
• Analyse the chosen post You need to do a lot more than write to optimize your content. You will also have to prepare a font. Check out your competitors and analyse their popularity and similarity of their posts to yours. If they have similar posts, you'll need to. Look up their SERP (Search Engine Results Pages) position. Review the post's content. Learn if and how their posts are superior. Take all these factors into consideration and re-write the post better
Read Here: The 9 Simplest Ways to Make the Best of Nofollow Links
• Analyse the SEO parameters Each blogging platform will do this a different way, but they should all have a way of letting you see the keywords your blog posts rank for. These keywords can help you identify any missing content your audience wanted in your blog posts. This helps you know if your audience gets all that they need from your content or if you need to add more information to the post.
• Correct all errors Any obvious errors like typos, formatting errors, invalid short codes, and broken links should be searched for and fixed if any are found. All links that lead away from the page or your blog should be tested to verify their functionality. A website's restructuring without proper redirection could affect your links badly.
• Analyse and appraise your content After fixing your errors, you need to update the post's content. Some time away from the article will let you approach it with a fresh set of eyes and identify what you need to change and update. You will have to: Add new images, videos, and other resources that have become accessible. Include information that comes with your new point of view and added experience. Switch out the old data and commendations for newer ones. Sometimes, the post will have to be rewritten totally.
• Add internal links and multimedia If you have worked on posts that are similar to that topic you wrote about, you can link them to your blog post. Also, adding new images, videos, infographics, etc. will also improve your content. You need to keep viewers on your blog, reading your articles, and watching your multimedia content as much as possible. Using internal links and updated graphics, videos, etc., is great in retaining visitors
• Republish post Finally, you can publish the updated post, be sure to change the date and include a note at the top to inform your regular viewers of the changes.
Conclusion These simple steps don't require you to be an SEO expert or to hire the services of an SEO consultant in Delhi. The DIY route will help you improve your blog's visibility and increase your self-esteem, as well.
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