Younger generations outnumber their older counterparts when it comes to using technology, but elderlies are also jumping on the digital bandwagon. They are considering adding a smartphone to their lifestyle as they understand its potential benefits.
To help older people handle digitization smartly and independently, The Social Paathshala, helmed by Mahima Bhalotia, is leaving no stone unturned. How the platform came into being is an interesting story in itself. Let’s hear the inception tale from Mahima herself.
1. Explain in brief about yourself and The Social Paathshala. How do you relate to your company?
I have a Master’s in Luxury Goods and Services Management from Milan, Italy. After my stint in hospitality marketing, I forayed into entrepreneurship as the founder and trainer at The Social Paathshala, a new-age initiative aimed at making older adults in our country tech-savvy by helping them learn how to handle their smartphones independently.
Read More...
|