Verified badges on Facebook and Instagram appear next to the Page or account's name, as well as in search. This shows that we have confirmed that an account is the authentic presence of the creator, public figure, celebrity or global brand it represents and helps people more easily find the accounts they wish to follow. Our verification team vets all requests thoroughly and bases their review on a number of inputs to determine whether an account is eligible to be verified.
Facebook verification badge Facebook verification badge Instagram verification badge Instagram verification badge
Eligibility To be considered for a blue verified badge, Facebook Pages and profiles must adhere to our Terms of Service and Community Standards, as well as have a profile photo, cover photo and a Page name that follows our guidelines. Instagram accounts must follow our Terms of Service and Community Guidelines. Accounts must also be: a cool way to improve
Authentic Your account must represent a real person, registered business or entity.
Complete Your account must be public and have a bio, profile picture and at least one post. Your profile can't contain "add me" links to other social media services.
Unique Your account must be the unique presence of the entity it represents. Generally, one account per entity may be verified, with exceptions for language-specific accounts. We don't verify general interest accounts (e.g. puppy memes).
Notable Your account must represent a well-known, highly searched for individual, brand or entity. We review accounts that are featured in multiple news sources. We don't consider paid or promotional content as sources for review.
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