The Top Rules of Professional Business Card Design |
Posted: December 21, 2022 |
Regardless of the rise of digital communications, business cards are still very relevant. If you attend any trade show or conference, you will still notice participants exchanging business cards. Since many people still use them, you have to ensure your business card printing is memorable. An attracting business card will help in drawing attention of your potential clints who otherwise would have dumped the card. Also, it will help in networking more effectively. So, here are a few rules that will help you create the best professional business cards. 1. Include What is Important You should include details that will make your recipients more interested and make the card more memorable. Sure, you might be tempted to reduce the font size in the business card to add all types of jobs you have done, testimonials, etc. However, to keep it memorable, you should include only what is important. Here are the details you should include- · Name · Email address · Job title · Phone number · Social media handles · Website address Adding a QR code, slogan, or an image can prove to be really useful. 2. Choose a Legible Font Choosing a funky font can be fun. However, your recipients should be able to read the luxury business cards just by taking a glance. You need to ensure that the fonts that are being used on the business cards are not too fancy, small, or distorted. Allow the logo to be a design element, which will spice up your business card and keep the text straightforward and simple. 3. Don’t Forget to Leave White Space At times, your recipients put down a phrase or word on the business card to remind them of something that they can easily forget. So, you should use white space for business card printing. If you add content only on one side, your recipients will be able to do it more easily. Also, in terms of design, white space can draw the attention of the recipients to the space that has a logo or text. 4. Keep the Business Card on Brand The primary aim of a business card is to make people think about your business. In case you are a designer, you need to ensure that the card represents creative aesthetic. But if you are a party planner, you can use bright colors. In case you are a financial consultant, you might want to design a business card that gives an elegant and professional feel. 5. Don’t Forget the Call to Action Even a streamlined and simple business card should have a call to action, like a special offer. Write down a short message that talks about a discount and will direct your recipients to your store or site. You can also provide a tip that can be helpful for the readers. If you are able to hit the mark with the right call to action or some other details, you will be able to make the card memorable. 6. Proofread Your Work Several Times Before you place your luxury business card printing order, you should check for all typos. Thereafter, you can ask your friend or colleague to read it, too. They might be able to spot something that you missed. Nothing can be worse than getting your cards back from your printing service only to find that you made a spelling or grammar mistake, especially if you have handed it already to a professional contact.
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