There are several types of business envelopes to choose from-- each one has its own purpose and number of uses. Likewise, despite the fact that the most common envelopes used in business communications are often plain white, this doesn't mean that you're not allowed to choose envelopes that are color coordinated to your brand's logo. The use of style, color, and even size could help customers differentiate your company's brand amount others.
The Amount of Business Communications
One of the most important aspects that you should pay attention to when choosing a business envelope is how often you're going to communicate through mail with your clients. For instance, if you often utilize an in house postage machine for mass mailings, then it's advisable to choose the right type of envelope that you're going to feed in your postage machine.
On the other hand, if you often send confidential materials in your company's business envelopes, then you should consider purchasing security tinted and self-seal envelopes. Both types of envelopes offer the security you need.
Direct Marketing and Advertising
If your company does a lot of direct marketing and advertising, then you should try including business reply envelopes inside the letter. This would allow your prospective clients to respond immediately, in case there are promotions or you're offering something new.
Accounting and Finance Functions
For this purpose, business envelopes with single or double windows are advisable, because it could reduce the amount of labor needed to prepare and send the benefits information, pay checks, and other financial information related to the business. Though, as a rule of thumb, you should try out samples of the proposed envelopes first. This would ensure that they wouldn't ruin the format of your checks and mass mailings.
If you're selecting business envelopes for official communications, then each little step in the process is very critical in order to ensure that the envelopes you're going to use would be the best representation of your company, and it would give a positive impression to your company's image. For this, you should consider a number of elements, such as the grain and weight of the envelope paper, the color, the seal, size, and the durability of the paper you're going to use.
Here are some types of business envelopes you can try.
Self-Stick Envelopes
Some envelopes have a self-sealing adhesive that can be found in flaps. This could improve the shipment speed of your document and you don't even need to worry about the weird taste every time you try to seal an envelope using your saliva. Also, not all envelopes have these qualities, that's why you should always check the description every time you make a purchase.
Window Envelopes
This kind of envelope can really be helpful for a business. For one, in any case that the report has the proper positioning of the recipient's address, you can easily fold it down, and it will be visible on the lower, transparent window. It's a great way to save the time of the sender, because there's no need to print the address on the envelope anymore.
As for the return address, considering the fact that it's not as necessary, this could be placed on the window located above-- if it's a double window envelope, or you can just have it pre-printed on the envelope itself.
Likewise, failure to properly print the mailing address on the letter itself, trying to position it on the window could really be cumbersome. So, it's important to check the qualities of the envelope, before finally deciding.
Return Envelopes
An ideal business envelope is a type of envelope that could contain a return envelope that could be used by your client, whenever he needs to. For instance, if the document must be returned, you should look for a business envelope that's large enough to contain it. The return envelope should have a pre-printed address and stamp, to save the customer's time.
Printed Envelopes
If you want to show how professional your business is, then you should consider using printed envelopes. This type of envelopes often has the return address of the company, and to brand it even more, it even has a logo too. This gives the receiver a sense of assurance that the company he's dealing with has been in a business for quite some time.
These are just some of the most common business envelopes that you can use. We hope that you find one that's ideal for your business.
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