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    3 SEO Facts Every Website Owner Needs to Know

    SEO continues to remain paramount in helping businesses drive the traffic they need to their websites. Ranking can make or break your business and 2019 statistics show that the top five organic results account for 67.67% of all the click throughs to websites. In addition, SEO is also great for local stores as 72% of people who conduct local searches visit stores within five miles of their location. Below are 3 SEO facts to guide your digital marketing strategy;

    1. SEO aims to improve organic search results

    Organic results are those that appear in SERPs due to relevance to the searcher’s query and SEO efforts of website owners. This is in contrast to search results which appear as a result of SEM or search engine marketing or paid advertising. SEO helps to level the ground by ensuring that websites that provide great user experience or use the right keywords rank highly.

    2. Keywords make a big difference

    Keywords are words and phrases that searchers type into a search engine to find websites with the terms that they are looking for. Keywords, along with factors like optimized content, user experience, loading speed and others help you rank highly in SERPs and drive traffic to your site.

    3. You need to optimize for mobile

    In 2019, 80% of all internet searches were conducted via a mobile device. This means that if you want people to find your website, you will need to optimize for mobile. You can do this by improving website speed, optimizing for local search, using responsive web design and carrying out other mobile optimization activities as advised by your Vancouver SEO expert.

    SEO continues to be extremely important in driving traffic to websites and ensuring that customers can find your business. Improving your SEO strategy will help you appear on the first pages of SERPs and ensure that you continue attracting visitors to your website.
    Posted: June 1, 2020 Views: 149
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    About: Richoak Advertising is a Vancouver based innovative digital marketing agency helping companies expands their online presence worldwide.
    Phone: 6047820445
    City: Burnaby, Canada
    Website: http://www.richoak.ca
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