Tumblr, Inc. operates an online platform that enables users to post text, photos, quotes, links, music, and videos from their browser, phone, desktop, email, or wherever they happen to be. The company was founded in 2007 and is based in New York, New York.
Phone
(678) 439-8862
Fax
(212) 779-2143
Address
35 E 21st Street, 10th Floor New York, New York 10010
The service allows users to post multimedia and other content to a short-form blog. Users can follow other users' blogs, as well as make their blogs private.Much of the website's features are accessed from the ''dashboard'' interface, where the option to post content and posts of followed blogs appear.
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Tumblr is free to use, so everyone from celebrities to business people and politicians to teenagers are using Tumblr.
Specializes In
blogging platforms
How We Got Started
Development of Tumblr began sometime in 2006 during a two-week gap between contracts at David Karp's software consulting company, Davidville (housed at Karp's former internship with producer/incubator Fred Seibert's Frederator Studios which was located a block from Tumblr's current headquarters).Karp had been interested in tumblelogs (short-form blogs) for some time and was waiting for one of the established blogging platforms to introduce their own tumblelogging platform. As no one had done so after a year of waiting, Karp and developer Marco Arment began working on their own tumblelogging platform. Tumblr was launched in February 2007 and within two weeks, the service had gained 75,000 users. Arment left the company in September 2010 to focus on Instapaper.
In early June 2012, Tumblr featured its first major brand advertising campaign in conjunction with Adidas. Adidas launched an official soccer Tumblr blog and bought placements on the user dashboard. This launch was only two months after Tumblr announced it would be moving towards paid advertising on its site.
In May 2013, Yahoo! began talks to acquire Tumblr. On May 19, the Yahoo! board approved the deal. Many of Tumblr's users were unhappy with the news, causing some to start a petition, achieving nearly 170,000 signatures. On May 20, 2013, it was announced that Yahoo! and Tumblr had reached an agreement for Yahoo! to acquire Tumblr for $1.1 billion in cash. David Karp will remain CEO.
Tumblr, Inc. (''Tumblr'', ''we'', ''us'', or ''our'') takes the private nature of your personal information very seriously. This policy regarding our privacy practices (the ''Privacy Policy'') describes how we treat the information we collect when you visit and use the website available at tumblr.com (the ''Site'') and/or Tumblr's other domains, products, services, and/or content (collectively with the Site, the ''Services''). When you use the Services, you are consenting to the collection, transfer, manipulation, storage, disclosure and other uses of your information as described in this Privacy Policy; please read it carefully.
Also: This Privacy Policy doesn't govern what our users do on their own blogs and we aren't responsible for the information collection and use practices of our individual blogs and bloggers. One of the great features of Tumblr's products is customizability, and bloggers have a lot of flexibility in how their blogs behave. When you visit a blog in our network, that blog may collect more information than we do, and may provide information to third parties that we have no relationship with, including to advertisers.
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