How Allbirds Became A $1.4 Billion Sneaker Start-Up – The Upstarts

Posted: January 3, 2019

The simple wool shoe started as a Silicon Valley favorite and has spread to Hollywood and beyond. » Subscribe to CNBC Make It.: http://cnb.cx/2kxl2rf In 2012, Tim Brown called it quits on an eight-year professional soccer career that included a trip to the 2010 FIFA World Cup as New Zealand's vice captain. After retiring, one thing from Brown's playing days would not stop bugging him: the sneakers. Throughout his playing career, Brown's teams (he played in the U.S., Australia and New Zealand) were sponsored by big-name sneaker manufacturers like Adidas and Nike. But Brown felt the sneakers he wore on and off the field were often too flashy, awash with too many different colors and packed with corporate logos. He wanted something simpler. So, he decided to make his own. Today, Tim Brown, 37, is co-founder and co-CEO of Allbirds, the San Francisco-based sneakers start-up that's taking the world by storm, one pair of feet at a time. The billion-dollar company's shoes are famous for being

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How Allbirds Became A $1.4 Billion Sneaker Start-Up – The Upstarts