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Using Machine Learning to Customers Segment and Cluster Them : https://www.storeboard.com/blogs/technology/using-machine-learning-to-customers-segment-and-cluster-them/5541025
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Using Machine Learning to Customers Segment and Cluster Them
https://www.storeboard.com/blogs/technology/using-machine-learning-to-customers-segment-and-cluster-them/5541025
To segment customers, we may use certain metrics, such as when the customer last purchased the product, how often the customer purchased the product, and the price the customer paid for the product.
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