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The Pandemic’s Impact on Live Streaming and the Video Game I
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Where the whole world was suffering crises because of lockdown and social distances; at the same time, the esports industry and video game streaming industry were gaining a considerable rise.
Why?
Because the gaming industry was offering fantastically engaging distractions for people who were eager to get interaction. If you study initial data after the pandemic lockdown, you will get to know there was a considerable rise in game playing time just after the lockdown started. However, it would be fun to know the pandemic’s impact on Live streaming and the video game industry and simultaneously the impact of live streaming after a pandemic. Come along!
What Statistics Say About Online Streaming Today
Live Streaming has now entered our lives in all ways, precisely during & after lockdown. Without any doubt, we have to say that it is the most powerful tool that enables us to reach Swiftly to the target market. A study on statista reveals that 63% of the population between 18 to 34 regularly watch live-streaming videos in various categories. Such as live events, live commerce, and most probably gaming & esports on twitch, YouTube, etc. According to some facts and figures, 80% of consumers opt for live video to get fundamental knowledge about a brand or new product. 67% of the audience is willing to pay for live-streaming events, even for the occurrence of the next event.
Several search information reveals that the first few weeks of the pandemic lockdown showed a variety of people who started playing video games. The number of seniors looking for games on various sites increased by 200%, joining the 90% of younger gamers who admitted to playing frequently. While specific segments of society would be excluded from lockdown phenomena like TikTok dancing or Zoom exercise sessions, gaming was open to almost everyone.
Apart from that, a survey raised a point that 59% of gamers claimed that the gaming industry is charging unfair increased prices. At the same time, 50% of passionate gamers confess to spending their savings and credit cards to satisfy their esports pleasure.
Ending Words
Indeed, the esports industry & video game streaming accelerate their growth due to the Covid-19 pandemic. In 2021 the global revenue from video games was 154.6bn USD. Moreover, Lockdown directors and advisories admit that game streaming and the esports industry impact people significantly; it helps them stay at home and maintain social distancing. Let's end it up For now; I will meet you with another blog & exciting information! |
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