In the current world where everybody wants to be attended instantly and where customers want to be treated individually using WhatsApp has proven to be a plus to the business. In fact, with more than 2 billion active users across the globe, WhatsApp is now one of the main customer communication channels. The Salestown marketing tool being launched on WhatsApp is an efficient way for business to get their message to the right people, preferably, get them to become customers and buy from them.

Why WhatsApp Marketing?

Some of the time tested conventional marketing concepts may not be very effective when it comes to grabbing the attention of the customers simply because of the time factor. One effective type of WhatsApp marketing is exceptionally notable because it lets businesses connect with the clients directly in one of their regularly used apps. Most people open their WhatsApp messages and with an open rate of 98%, WhatsApp performs better than email marketing. When using the mass communication software by Salestown, companies can easily pass on information to the target market through a WhatsApp group to pass on information such as sales, updates or offers.

WhatsApp Marketing tool of salestown

Salestown’s WhatsApp marketing tool is one that is very simple to use but is also incredibly effective. Featuring multiple options for personalization, automation, as well as analytic options provided, the businesses are restricted to sending their messages to the customers with reach or appeal. It is compatible with the other CRM solutions which means that a company can simply upload customer information and use it for targeting. Moreover, using Salestown, a business can send bulk WhatsApp marketing so that the user can target a large number of consumers at once without being limited in quality.

Features and Benefits

1. Bulk Messaging: The WhatsApp application by Salestown allows a company to input many recipients’ phone numbers and disseminate information in the form of promotional messages, updates or any announcements to thousands of customers as a group. Time is cut down and effectiveness increased and companies can spend more time in creating more effective content rather than wasting time to individually message a lot of people.
2. Personalization: Anyone out there knows that receiving a message or a note that is composed for you rather than a general one will get along the way that feels warm and close. Salestown’s tool will ensure that businesses can send more personalized messages through email or physical location, previous purchase history, or even preferred interests, which in the end is more effective.
3. Rich Media Support: Do not only communicate with your customers in simple words. Use pictures, videos, and other features of interactivity as WhatsApp messages so that people would remember them.
4. Analytics and Insights: Use the delivery rate, the open rate and response rate to determine the effectiveness of the various campaigns. WhatsApp marketing tool which was chosen for the analysis of Salestown revealed effectiveness percentages that gives insights for the businessmen for better improvements in their sales strategies.

Conclusion

Salestown’s WhatsApp marketing tool allows any business to easily connect to a potential customer via the flexibility of the WhatsApp application. Whether you are an up and coming business that is looking for new avenues to market your company or a large business tired of using the same old corporate marketing tactic, sending out bulk WhatsApp marketing through Salestown can work wonders for your company.

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