Google ranks web pages in search engine results pages and represents expertise, authority, and dependability. Google considers E-A-T to be one of the variables in determining the overall quality of a website. The concept is based on Google's Search Quality Rater criteria, and it gained traction following the August 2018 Medic Update controversy. Google strives to provide its customers with the best possible experience (SEO strategies). As a result, it only promotes websites in which it has complete confidence. Experts from Jacksonville SEO Company suggest that you can improve their E-A-T presentation on your site (via various methods) and in other areas, such as review sites. It's important to note that if you receive a large number of negative reviews, search engines will consider your site to be of low quality, lowering your SERP ranking. Increase the authority of your website in a variety of ways. Some of the methods are listed below by our Jacksonville SEO experts. This is the case because search engines like Google can determine whether your website is reputable, suggested, and legitimate. SEO professionals: Respond to negative reviews as soon as possible to avoid them piling up. According to SEO experts, don't let bad reviews pile up by responding to them as soon as possible. If your company receives a large number of negative reviews, Google will consider your website to be insufficient and untrustworthy.
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