There was a popular TV commercial, in which a guide would elaborate the special features of a cruise ship to an Indian family. After he finishes, a guy would ask him, 'leave everything aside sir, how many kilometers the cruise ship can run in a kilometer?', leaving the guide shocked. Cars may be categorized in terms of style, technology and efficiency, but it's best done in terms of price with respect to the Indian market. There are budget cars that cater to the country's vast upper middle class, premium cars for the more upwardly mobile and luxury cars for the rich and wealthy. There are also ultra-luxury cars, that are usually imported by industrialists and film stars. Cars above ?40 Lakh are generally categorized as luxury cars in India. The annual best car awards are given away in various segments. The ICOTY and Car India are some of the popular awards instituted to rate the best car in the country annually. These awards are a recognition to the team of engineers and technicians who are behind the design and performance of a car. Usually, top automotive journalists, racers and other car enthusiasts across the country are invited to rate cars. And the final award is announced after all the shortlisted cars go through tight scrutiny and tests. Mercedes Benz S-Class looks to be a favorite luxury car among Indians, as the feature-rich car has won the best car awards both from ICOTY and Car India.
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