Food from all over the World on your Plate |
Posted: June 6, 2017 |
A hot summer noon builds up thirst for all things cool. Nariayal paani or a mojito or a combination, is most welcome at times like these. But remember, it is a hot summer noon. Not a good time to venture out to quench that thirst. Are you wishing for a genie to do your bid? Well, food delivery apps are nothing less than a genie. In fact, they are far better than a magical genie. Come to think of it, food delivery apps are the most popular smartphone down loads after the likes of Uber. From the first Mumbai based Meals on Wheels in the 1997, food delivery apps have come a long way. Meals on Wheels restricted only to Mumbai in the initial days, is also expanding its network wider now. One can order food online in Mumbai anyways, but other cities will benefit too. Then there are the other players like Swiggy, Zomato and Food Panda. In short, the whole food delivery experience is like never before in India. What could be the reason(s)? Well, part of the reason is that the Indian populace is more open to tasting new kinds of cuisine. Unlike the earlier generations, Indians today are excited about international cuisines. The metro Indians today will eat a bandi based pani puri and an elegantly cooked antipasto with equal gusto. Not just that, they will relish it to the last bite, post a selfie on their social media sites and advertise to one and all. They use technology to the max. So came the rise of food delivery apps. Best of the word cuisine is available at finger tips. Chinese Ma Po Tofu, Mexican burrito, Italian Tiramisu, Lebanese Baba Ghanouj or the desi Rajma Chawal are all equally accessible now. Plus, you can sit in the comfort of your home, not move a limb and get it all delivered at your door step in less than 60 minutes. These are the best times for a foodie. Time is more valuable than money. The active population of India is busy building their careers and dreams. Most of them do not have the time to cook. But, the yearning for tasty, healthy and if possible home cooked meals is still there. This is yet another strong reason to order food online. There are umpteen home cooks whose delicacies are available online, apart from restaurants. The working young man or woman gets to eat the food of choice from either option without losing time at work. Convenience and customer service are the corner stones of any restaurant dining experience. Food delivery apps have redefined the whole eating out experience by bringing these three factors home. On top this are the benefits of cash back, coupons and discounts. All these and more delightful reasons enrich the experience of ordering food via apps. Restaurants that are not listed on food apps are sure going to be irrelevant as time goes by.
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