How to use Infographics to generate links |
Posted: March 13, 2015 |
Attracting the useful links to the website is one of the challenging aspects of SEO. And perhaps one of the best ways to build links is through intelligent use of Infographics. Infographics are graphic visual representation of complex information in simple and appealing form. They help industries attract links and social likes by generating better visibility. Though often regarded as a tactic which has reached its saturation point, Infographics help websites acquire links. In fact, Infographics are beautiful synergy of traditional marketing and manual link building tactics. Infographic marketing enhances your brand recognition, increases your visibility and thereby widens your customer base, generates engagement, earns links and ultimately improves your search engine ranking. In fact statistics show that over the past few years there has been more than 800% increase in the volume of Infographic search. Thus this surely is one viable tool through which you can build links for your website. 1. How to come up with the right Infographics? Your Infographics should be such that it conveys the right information in the most creative and unique manner and thereby attract the right audience and backlinks. Thus you need to take proper steps to come up with an Infographics. Below are some basic steps which will help you come up with an effective Infographics for your website. 2. Who is your target audience? This surely is the first step. Determine who constitute your target audience and then understand what their interests are. This will help you come up with a plan which will not only engage your audience, but also compel them to share your Infographics on various social platforms. 3. Find a relevant topic Once you are aware of your target audience group and what interests them, the next step should be to find a topic which is relevant and interesting to them. You can easily find this by using tools like Google News, Topsy, BuzzSumo etc. Just search for your audience’s interests and go through the most shared articles across web. Next you need to brainstorm different themes and narrow them down to one or two topics. This way you can come to the most relevant topic for your target audience
|
||||||||||||||||||||||||||||||||||||||||||
|