
Did you know that a 5% increase in customer retention can boost your profits by 25% to 95%? It’s true, and that’s why keeping your existing customers happy should always be the top priority.
Now, how do you make sure customers keep coming back? Enter CX personalization. When you personalize a customer’s experience, you’re showing them that you truly understand their needs and care about delivering the right service. In fact, 80% of consumers are more likely to buy from a brand that personalizes their experience.
In simple terms, personalization is all about creating a tailored experience for each customer based on their preferences and behavior. And when you do that, you’re building the foundation for a loyal, long-term relationship that keeps customers coming back for more.
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